How we
work.
Every move ends in something you can use.
- Move 01 of 06
Diagnose
Map the market and the buyer, and find where your funnel leaks.
What we do- Research your buyers and competitors
- Audit the funnel from first click to sale
- Find where enquiries leak
What you get- A funnel leak report
- A clear read of who buys and why

- Move 02 of 06
Position
Decide what you stand for and build an offer that's easy to say yes to.
What we do- Sharpen positioning and the messaging house
- Review pricing and the offer
- Decide what to say no to
What you get- Positioning in plain words
- An offer and price you can sell

- Move 03 of 06
Plan
Choose channels by where buyers are and what they cost to reach.
What we do- Pick channels by buyer and cost
- Write the 90-day plan
- Walk you through it in a founder readout
What you get- A 90-day plan you sign off
- A channel plan, online and on the ground

- Move 04 of 06
Launch
Go live online and on the ground, with every lead tracked and a team ready to close.
What we do- Launch campaigns online and on the ground
- Build the landing page and sales playbook
- Set up the CRM so every lead is tracked
What you get- Live campaigns, tracked to source
- A playbook your sales team can use

- Move 05 of 06
Execute
Run the plan month by month: content, ads and activations, shipped on a calendar.
What we do- Publish to a monthly content and activation calendar
- Run and tune ads against your cost-per-customer target
- Approve creatives in two rounds at most
What you get- Live content and campaigns every month
- A weekly WhatsApp update on spend, leads and the top issue

- Move 06 of 06
Scale
Back what converts, cut what doesn't, and build repeat business.
What we do- One conversion test every month
- Move budget from what stalls to what sells
- Quarterly business review
What you get- A monthly report: leads, conversions, cost per customer
- A short list of what to test next

From first enquiry to a report on your desk, with a clock on every step.
- 01
Enquiry
Reply within 4 working hours
Your enquiry is logged with its source. A short form tells us the business, revenue band and goal.
- 02
Discovery call
Call within 3 working days
Thirty minutes with the founder. We run through a short checklist and recommend one engagement, not a menu.
- 03
Proposal
Sent within 48 hours of the call
Scope, deliverables, timeline and exclusions in one document, with a relevant case study attached.
- 04
Contract and payment
Work starts after payment clears
A service agreement and scope of work, signed digitally, then an advance invoice. We follow up on day 3 and day 7.
- 05
Onboarding
Kickoff within 3 days of payment
A kickoff call with your team. You give us access to ad accounts, Google listing, website, CRM and analytics, plus past data and sales numbers.
- 06
Strategy
Plan within 14 days of kickoff
Diagnose and Position, then a founder readout. You sign off the 90-day plan.
- 07
Execution
Calendar by the 25th for the next month
A monthly content and activation calendar. Creatives are approved in at most two rounds. Campaigns go live with leads tracked to source.
- 08
Reporting
Report by the 5th of each month
A weekly WhatsApp update on spend, leads and the top issue. A monthly report on leads, conversions, cost per customer and next tests, with a 30-minute review call.
Six rules we don't bend.
We say no to channels that don't fit.
We ask for your real sales numbers.
Everything we create is in your name and stays yours.
Work starts only after payment clears.
Creatives are approved in two revision rounds.
You get a weekly update on WhatsApp, not a monthly surprise.

Start with a two-week Sprint.
Diagnose first, then decide what to do next.





